Australian Open Tennis UK TV rights
Channel Seven have secured the rights to the Australian Open until 2019.
The five-year deal extends the partnership between Tennis Australia (TA) and Seven to 46 years and Seven West Media CEO Tim Worner said that the historic relationship was part of the network's character.
"This is a great partnership for Seven, " Worner said.
"The Australian Open is an extraordinary event and so much a part of the fabric of our business over so many decades.
"We're so pleased to be able to extend and expand our partnership with tennis over the coming five years."
The deal worth $40 million a year deal includes free-to-air, pay, digital/online, IPTV, HbbTV, mobile and tablet rights in keeping with TA's effort to showcase the sport across multiple platforms.
Tennis Australia CEO Steve Wood said that the partnership fulfilled TA's goal of enhancing their multi-platform coverage.
"We are delighted to extend the historic relationship with Seven, a long term partner of tennis in Australia, " Wood said.
"This agreement fits in very well with our overall strategy of ensuring as much high quality tennis coverage for the Australian public as possible, freely available on whatever device the viewer chooses."
Seven will broadcast the Australian Open and the Australian Open series which includes the Brisbane International, the Apia International in Sydney and the AAMI Kooyong Classic.
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